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Program Design Presentation Content Development Anonymized

Category Management ADV - four modules

Global CPG enterprise, ~50 markets, 80k+ employees

Global
Regions
+55
Learner NPS
1 kit, N regions
Consistency
ILT + digital
Format
The Ask

Design and equip facilitators to run a advanced Category Management (four modules) program consistently across regions.

Approach
  1. 01

    Program architecture - outcomes, journey, cadence and reinforcement moments.

  2. 02

    Content development: facilitator guide, learner workbook, slide narrative and activity toolkit.

  3. 03

    Train-the-trainer session + measurement plan for post-program impact.

Deliverables
  • 4-module program design
  • Facilitator + learner kits per module
  • Assessment + certification path
  • Train-the-trainer session
Outcome

Facilitators ran the program consistently across regions with positive learner NPS and observable behaviour shifts in the reinforcement window.