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Case Study
Products for manufacturing company - Camdew

A top-notch pump manufacturer launched a new water pumping product on a digital platform aiming for higher conversions in terms of product purchase.

Industry: Residential Water Pump

Manufacturing Turnover: SGD 500 Million

A multi-winged organization headquartered in India manufactures and delivers perfectly engineered water pumping products to over 120 countries across the globe. The client manufactures fluid management systems with cutting-edge technology and state-of-the-art machinery for residential, agricultural, industrial, and commercial applications.

Problem Statement: While most manufacturing companies prefer traditional marketing for product launches, the client wanted to drive product awareness and customer acquisition via digital marketing. The client wanted a cost-effective plan to launch this product using digital marketing.

RESULTS ACHIEVED

3.4M

Reach

Cost per reach: 1 Cent
(Industry Avg: 12 Cents)

13K+

WEBSITE TRAFFIC

3000+

Sales Closure

100K+

Video Engagement

Cost per view at 18 Cents
(Industry Avg at 76 Cents)